This album was the undisputed heavyweight of the summer. Songs like "In My Feelings" were not just radio hits; they were social media engines.
: "In My Feelings" by Drake was the #1 song on the Billboard Hot 100. It was at the peak of the viral "Shiggy Challenge" (or "In My Feelings" challenge), where people filmed themselves dancing alongside moving cars. familytherapyxxx 18 07 29 krissy lynn mother an hot
Remember when your social media feed was a messy mix of friends, memes, and a little bit of rage—but not yet a non-stop firehose of AI-generated sludge? This album was the undisputed heavyweight of the summer
As we move further into the 2020s, the entertainment industry is already searching for the next paradigm. Early signals include: It was at the peak of the viral
The undisputed king of the box office this week was (released July 27). In an era of CGI fatigue, Fallout arrived as a physical miracle. Critics and audiences agreed: Tom Cruise breaking his ankle on a rooftop jump wasn’t a stunt; it was a statement.
The next time you find yourself binge-watching a show while scrolling Twitter and listening to a recap podcast, pause. You are not multitasking; you are participating in the ecosystem first codified in the summer of 2018. And that ecosystem, for better or worse, is now the very definition of popular media.
Algorithms began dictating what people watched and listened to.